Making a difference. Together.

With your purchase, we not only help provide Fair Trade Jobs around the world, but also help provide Life Saving Vital Nutrient Programs for children in India.

30 Million Children under 5 years old are at risk of VADD

Vitamin A Deficiency Disorder (VADD) is a devastating disease affecting millions of India's undernourished infants and children.

The ravages of this disease leave children anemic and are a major cause of blindness and childhood death.

With your purchase you will provide children and their nursing mothers with adequate amounts of vitamin A to protect them from this disease.

Improving the vitamin A status of deficient children through supplementation enhances their resistance to disease and can reduce mortality from all causes by approximately 23%. Guaranteeing high supplementation coverage is therefore critical, not only to eliminating vitamin A deficiency as a public-health problem, but also as a central element of the child survival agenda. Delivery of high-dose supplements remains the principal strategy for controlling vitamin A.


With your help, we've changed the lives of thousands of children.


Children Saved

Every purchase helps supply and distribute vitamin A to Indian children in desperate need.

Get 20% off your first order

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